Is Found or VALKER better for a small business?

Found says it works with big brands and those aspiring to be big. VALKER only works with new businesses and small digital firms, at a fixed £2,499. If you're small and need the groundwork done, VALKER is built for that.

Does Found publish GEO prices?

No, not as of 20 October 2026. VALKER's GEO Launch is £2,499 fixed: the build in 48 hours and 90 days of tracking, then GEO Growth at £700 a month if you want it.

GEO COMPARISON · CHECKED 20 OCTOBER 2026

VALKER vs Found

Found is a London agency, running since 2005, that does GEO for big brands and those aiming to be, joined up with PR, paid media and data, and runs its own visibility platform, Luminr. VALKER is one person selling a fixed-price GEO launch to new and small businesses. Pick Found for a larger brand that wants GEO across a full marketing programme; pick VALKER for the groundwork done in 48 hours at a fixed price.

We're VALKER, so read this knowing that. Every fact about Found comes from its own website (found.co.uk), checked on 20 October 2026, and its claims are reported as its claims.

SIDE BY SIDE

What each one publishes

VALKER and Found compared, from what each publishes, checked 20 October 2026
Detail	VALKER	Found
Based	VALKERStratford-upon-Avon, Warwickshire	FoundLondon
Founded	VALKER2024	Found2005, as Artemis Eight (renamed Found in 2010)
Team	VALKEROne person: the founder, George Valker, does the work	FoundNot stated; part of the independent Tomorrow network
Who it's for	VALKERNew businesses and small digital firms	FoundBig brands and those that aspire to be big
How you buy	VALKERA fixed-price launch, built in 48 hours and tracked for 90 days, then optional monthly	FoundGEO inside a joined-up SEO, PR, paid media and data programme, quoted per client
Published price	VALKER£2,499 once, then GEO Growth at £700 a month if you want it. No VAT.	FoundNot published
Minimum term	VALKERNone. GEO Growth is month to month.	FoundNot stated
Best published GEO result	VALKERSable Management named first by ChatGPT 4 days after launch; VMEP from about 2% to 30% AI visibility in 3 months	FoundMahlkönig: 67% of LLM citations driven by content it created
Tools and extras	VALKERA free ChatGPT view tool, and the measurement method published on the GEO page	FoundRuns its own visibility platform, Luminr

WHICH TO CHOOSE

It comes down to fit

Choose Found if

You're a big brand, or growing fast and planning to be one
You want GEO joined up with PR, paid media and data
You want an agency with its own visibility platform (Luminr)

Choose VALKER if

You're a new business or a small digital firm
You want a fixed price, £2,499, and no retainer
You want something live fast: a launch in 48 hours, tracked for 90 days

ABOUT FOUND

Found was founded in London in 2005 as Artemis Eight and renamed Found in 2010. It is part of the independent Tomorrow network and runs its own visibility platform, Luminr. It says it works with big brands and those that aspire to be big, with GEO alongside SEO, PR, paid media and data.

Its published GEO result is for Mahlkönig, where it says 67% of LLM citations were driven by content it created. It doesn't publish prices.

Found's GEO page ↗

ABOUT VALKER

VALKER is a one-person studio in Stratford-upon-Avon, founded in 2024, where the founder, George Valker, does the work. GEO Launch is £2,499 fixed: readable pages, published facts, answer pages and comparisons built in 48 hours, then 90 days of tracking 20 buyer questions across ChatGPT, Perplexity, Gemini and Google. After that, GEO Growth is £700 a month, month to month. Sable Management, our own launch, was named first by ChatGPT four days after it went live, and VMEP, a Shopify client, went from about 2% to 30% AI visibility in three months. The honest limits: we're younger and smaller than Found, we have no awards, and we take a few launches a week at most.

GEO Launch →Sable case study →VMEP case study →

QUESTIONS

VALKER or Found?

Found says it works with big brands and those aspiring to be big. VALKER only works with new businesses and small digital firms, at a fixed £2,499. If you're small and need the groundwork done, VALKER is built for that.
No, not as of 20 October 2026. VALKER's GEO Launch is £2,499 fixed: the build in 48 hours and 90 days of tracking, then GEO Growth at £700 a month if you want it.

MORE COMPARISONS

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